Tips to Select the Perfect Size of Exhibition Display Stands



If you want to make your next trade show a success, then choosing the perfect exhibition stand is not enough. You have to find the right size of exhibition display stand which is subject to several factors. In today’s post, we are going to talk about some important considerations for the selection of a perfect exhibition display stand. Just take a look:

1.    Brand Image and Guidelines

Your banner display design, booth design, and size depend on your brand image. The person or team members who will be supervising the exhibition must understand your brand image and guidelines. If you are a big brand, choosing a smaller booth can have an adverse impact on your brand. So, it is recommended to understand your market position before deciding the size of booth and exhibition display stand.

2.    The Show Premises

In order to decide the right size and style of your exhibition display stands, you need to check the show premises. If the show features global brands, then your booth size needs to match up to the level of the show. On the contrary, if the show is on a lower or medium scale, investing money in a medium size booth would be ideal. Bigger the event, larger the exhibition display size and vice versa.

3.    Competitors

It is always a better idea to keep an eye on your competitors. You can gain some knowledge about competitor’s or fellow exhibitor’s booth design ideas. You can check the pictures of their previous shows to get an idea about their booth designs. If you really want to stand-out from the others in the trade show, you need to focus on competitor research.

4.    Budget And Additional Costs

Budget is another major factor that you can’t overlook while deciding the size of booth and exhibition display stand. While evaluating your budget, make sure you also consider the fact that if you choose a bigger exhibition display and booth, you will also need to have more space at the exhibition ground. On the other hand, a smaller booth will require less space. Consider the additional costs involved and not just the price of a display stand.

So these were tips to select a perfect booth size and display stand. Do consider the factors mentioned above so that you can make the right decision for the upcoming exhibit show.
Location: Australia

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